Over the past few years, camera makers have been using short movies made with elaborate plots and settings to demonstrate their latest technologies. Even though Panasonic is not the all-too-familiar name with movie producers just yet, the company is hoping that that its latest offering might do the trick. Dubbed “G”, the futuristic camera’s movie making credentials are being showcased by Panasonic via a mini drama with a fast paced plot. Created by famed cinematographer Philip Bloom, the short film is named “Genesis” and its plot centers around a man who is racing to reunite with his love before he runs out of time.

Panasonic will officially unveil the G Camera later today though Bloom has already confirmed that the camera is designed especially for high-paced street shooting since forgoes mirror-less cameras’ AVCHD format. For video capturing, the camera uses 72Mbps All-I codec that makes it possible to capture high-def distortion-free video even while the cameraman is sprinting through street conditions. The Micro Four-Thirds body of the new camera is also quite easy to carry. The upcoming shooter also claims that it offers a stark improvement over previous models for shooting in the dark.
Panasonic is all set to release the full set of specification for the model later today though only time would tell whether the company’s latest offering would prove to be popular with amateur movie makers, home users and professionals or not.
Via: Engadget