Tech trends: Super AMOLED display, how different is to Retina Display

Trend

The recent innovation in display technology is Super AMOLED technology which is also called as Super Active-Matrix Organic Light-Emitting Diode – developed by Samsung. A unique feature which differentiates this display technology is an specifically integrated layer touch feature. The Samsung version of Amoled touchscreen display also integrates touch sensors with the glass surface panel for eliminating the requirement of glass layer with a layer of air. The AMOLED gives the edge of 20% brighter screen, 80% less sunlight reflection and 20% reduction in power consumption.

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Why The Trend?

Previously some tablets and smartphones were available in AMOLED display but the upcoming displays will be all inclusive of Super AMOLED display. The Super AMOLED features excellent quality vivid image on 3.3” wide display, superior readability, wider viewing angle, no motion blur on video play and longer battery life.

Super AMOLED Vs Retina Display

With its 180 degree angle the Super AMOLED displays undistorted picture and optimized video quality. But iPhone 4's Retina Display is no less than any other display. The advantage with Retina Display is enhanced resolution for better clarity and the pixel density which surpasses the human eye’s ability to resolve individual pixels. If we can compare the visibility of both the screens in the sunlight then definitely the advantage would reside with Super AMOLED. The best thing about Retina Display is its pixel quality which whoops over the Super AMOLED pixel level. Surely, in terms of pixel quality Samsung's Super AMOLED cannot match the Retina Display. If Super AMOLED exhibits stronger color then Apple's Retina is known for its resolution.

When Samsung was asked about the new Retina Display screen, it said that “Quadrupling the resolution on the screen would only increase the clarity at most only three to five percent, and the Retina Display is too power-hungry, which drains the battery up to 30% faster than Super Amoled. Only with the passage of time we can know that which screen display would be better for a smartphone. It will be interesting to see that whether the stronger battery would be able to fulfill the power demand of the screen or not.

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What’s in it for us?

The Samsung made technology assures increased adaptability for a user and it also decreases the number of layers which help in better readability. The TFT-LCD layer consist of approximately four layers: backlight, TFT color filter, touch-sensor panel, and outer glass screen. AMOLED (Active-Matrix Organic Light-Emitting Diode) display has somehow managed to eliminate the requirement of separate backlight. There might be some minor issues related to glare and readability in direct sunlight which even persisted in LCD screens.

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The Future

Super Amoled Display is an entirely new and a fresh concept of Samsung. It can be expected that it will soon replace the normal screens in the coming days. There might be some other display technologies known for being superb and expensive: Super LCD, Super IPS and Advanced Super View. But Super AMOLED display can be traced in many more cell phones in the future.