Companies are constantly try to woo urban youth, a segment admired by marketers for its substantial disposable income and trend-setting tendencies. So given all this, when a raw concept such as the youth-centric store that’s likely to be developed by Columbus Ohio-based Chute Gerderman, it’s bound to create some hype. The concept, named UnionJac, was inspired by British culture, and is a clothing, salon, cafe and hangout joint, all merged with interactive technology to make it more appealing for the shoppers.
Designed to be developed for the Chain Store Magazine’s annual Store of the Future, this one-stop joint offers the shoppers innumerable good deals. Right from virtual outfit trials to video conferences through which reputed stylists could give away fashion tips, and a temporary tattoo service. Stringed with a cool quotient, this deal is extremely promising, as it caters to almost every shopping need of a youngster. If everything goes as per plannned, this superb concept could be the future of youth retail and a showstopper at the 2012 London Olympics.
Via: Psfk
