A commercial object that uses innovative, new materials or cutting-edge technology, united with a timeless, simple form.

This is how London’s Phaidon Press defines a truly classic design. Invariably, products that resist the test of time must have these qualities to make an impact and ultimately stand out. Apparently, that’s the reason the 10 timeless product designs selected and compiled in ‘Phaidon Design Classics’ includes the 120-year-old unpretentious Metropolitan Police Whistle to the ubiquitous iPod.



Via: businessweek