Sony recently showed off its new XBR-84X900 4K TV with a mammoth 84-inch display at the IFA 2012 and the company might have expected to reign supreme in the 4K display segment for a while before its rivals caught up with it. But that was not to be. Chinese electronics and home appliance manufacturer Hisense too has debuted a new 4K display at the event. Even though the Hisense 4K TV’s display is much smaller than the Sony 4K TV, its 65-inch screen still boasts of the same superfine 3,840 x 2,160 resolution that the Japanese brand offers. What sets the Hisense 4K TV apart from its competitors is the fact that it comes with owns cloud storage and app store. This of course means that the display will have a lot more custom-made content in 4K resolution available for it which is a disadvantage most 4K displays face at the moment.
Apart from the standard ultra-high-def TV offerings like display of 4K res photos via a USB port, the Hisense 4K TV will also be able to play videos in 4K resolution of up to 30 fps size. the 65-incher also comes with a video upscaling technology that will allow it to fine tune standard/high-definition content to make it more suitable for the 4K display. The function also optimizes audio playback. The Hisense 4K TV also offers viewers supports 3D content that can be viewed on the display via 3D glasses with RF active shutter. Other amazing features that the sleek TV comes laced with include gesture recognition, facial recognition, voice control and MHL (Mobile High-Definition Link) compatibility. The Hisense 4K TV is expected to be launched worldwide starting this October.