The late Steve Jobs famously told his biographer Walter Isaacson that he wanted to annihilate the Android mobile platform since it was a stolen product. Tablet and handset maker Samsung got a taste of the fury that Jobs felt for Android in the guise of the billion dollar fine that it was slapped with for patent violation though Apple may not be content with just that. Industry watchers suggest that for Apple, the fight against the Android platform has just begun. Rumors also speculate that the best way for Apple to take on Android-based devices would be to launch a sub-7-inch tablet since it is the only segment in which the company has no device to offer.
In the large tablet segment, the iPad rules unchallenged though it is the budget- and small display- tablet market where slates like the Google Nexus 7, Samsung’s Galaxy S II and III and the Kindle Fire reign supreme. Since Apple is known to respond to consumer demand quickly and effectively, rumors of a sub- 8 inch iPad Mini may have more meat to them after all. Speculations doing the rounds of the blogosphere suggest that an iPad Mini is in fact in the works though the rumor is yet to be confirmed by Apple itself. In the absence of “leaks” and official announcements from the company, however, the presence of such a device, at the very moment at least, remains doubtful.
But the iPad Mini makes a compelling case for itself in terms of market strategy and if Apple does create such a device and prices it effectively too, it could be just the device to wipe Android from the face of the planet. The trick, as with most Apple devices in the market at the moment, remains in the pricing and if the company can manage to create an iPad Mini priced under $299, Jobs’ dream of “going thermonuclear on Android” may come true after all.
Via: ZD Net